Tuesday, November 1, 2011

For raj, Ad Revenue Dollars, Fixing PPC Campaigns, Improving Ads, 1-Nov-2011

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Web Marketing Today, your trusted Internet marketing resource since 1995

 

http://www.wilsonweb.com

 

01-November-2011

ISSN 1094-8112

Circ. 91,197

In today's issue ...
  • Developing Ad Revenue
  • Fixing Old PPC Campaigns
  • Improving Your PPC Ads
  Dear raj,

Today I'll be sharing how to see whether you can generate ad revenue from your site. Kevin Lee shares tips on fixing old PPC campaigns, while John Marshall explains how to improve your text ad copy.

God bless you,
Dr. Ralph F. Wilson

P.S. Since I'm arriving home today after a 10 days overseas, I haven't completed the annotated links for the week. But you get an extra video interview. :-)


Dr. Ralph F. Wilson, e-commerce expert and founding editor of Web Marketing Today

8 Steps to Developing Ad Revenue from Your Website -- Part 4 of Start-up Success

In part 4 of a series, Dr. Wilson explains how to generate advertising revenue from your website. He describes which sites have better potential, then the process in 8 steps.

Read the Article.


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Kevin Lee, Didit CEO and PPC advertising expert

Video

What to Do When You Inherit a PPC Campaign - with Kevin Lee (6:51)

In this video interview, PPC expert Kevin Lee explains what you need to do when you inherit an old PPC campaign. It's time to clean-up and integrate old add-ons over the years, consolidate duplications, and correct errors that are costing you money. Here's how to approach it.

Watch the Video Interview.


John Marshall, Internet marketing and analytics expert

VideoHow to Improve Your Google AdWords PPC Text Ad Copy - with John Marshall (7:22)

In this video interview, Internet marketing pioneer John Marshall explains how to write more effective text ad copy for your Google AdWords PPC campaigns. The problem, says Marshall, is that the business owner is usually too close to their business to write good ad copy. Marshall explains three ways to improve your ads.

Watch the Video Interview.

Dr. Ralph F. Wilson, Editor, Web Marketing Today®
P.O. Box 565, Loomis, California 95650, USA - 916 652-4659 - Contact Us
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