12 SEO Signals | Google Analytics | Personas

 

Cannot see this email? View in browser   September 4, 2012     SEO: 12 Quality Signals that Improve Rankings Google's algorithms use numerous signals to determine the relative quality of sites and to fight spam in search results. Unfortunately, companies often unwittingly mimic the characteristics of low quality sites, sabotaging their chances of rankings. Read on to see if you've damaged your quality ratings and eroded your ranking potential. Read the Article       Understanding Google Analytics, Part 1: Traffic Sources This is "Part 1″ of a 4-part series on getting the most out of Google Analytics. In this series, I'll address 1)Traffic Sources, 2) Content, User Actions, 3) Conversions, Outcomes, 4) Underutilized Features. At the "Traffic Sources" section in your Google Analytics account, you can see how people found your site. By default, you will see three sources . . . Read the Article       How to Increase Conversions, Part 2: Using Personas to Know Your Customers To increase conversion rates, business objectives should match consumers' needs. Businesses should establish a connection with consumers to facilitate interactions. This is "Part 2″ of my two-part series on strategies for increasing website conversions. In "Part 1: Defining Objectives, Metrics," I addressed business objectives . . . Read the Article       R11 Blogs that Attract and Retain Customers Communication is paramount in customer acquisition and retention. Through the proliferation of social media, including the sharing of a company's content, savvy marketers and salespeople are leveraging corporate blogs to extend their online presence. Here are 11 examples. Zoho explains the reasons its website being down in this blog post... Read the Article     The Social Media Marketing Cheat Sheet 15 Pages Using Compelling Images to Capture Leads Getting Started with Adobe Illustrator Analytics in an Hour: 5 Tips for Busy Entrepreneurs Local Search: Understanding 'Citations' to Improve Rankings Using LinkedIn for More Marketing Power How to Increase Conversions, Part 1: Defining Objectives, Metrics Lawyers Are Big Players in SEO, Pay-per-click GamE Pay-per-click Advantages on Bing Reviewing New Features in Photoshop CS6     Share: Web Marketing Today® 518 28 Road, Suite B-203, Grand Junction, CO, 81501, U.S. 970-257-0606 Contact Us Copyright © 2012 Web Marketing Today. All rights reserved. Please do NOT reprint or host on your website without explicit permission.

 

 

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