Quality Score | Cover Photos | Video Marketing

Cannot see this email? View in browser   September 17, 2013     Understanding PPC Quality Score One of the most important and most hotly debated aspects of pay-per-click advertising is quality score. Quality score is a search engine's measure of relevance — how well your keyword, ad copy, and landing page relate to each other. More importantly, quality score determines your ad position and the amount you pay for each click. Many novice PPC advertisers... Read the Article       Creating Social Media Cover Photos Social media cover photos are a good way to show more of your business's personality or even further promote it. Facebook, Google+, and LinkedIn allow business owners to display cover photos on their profile pages. Unfortunately, each of them has a different requirement. Here are requirements and best practices for social media cover photos... Read the Article     - Advertisement -   How to Build a Free Online Store PrestaShop is the most reliable and flexible open-source ecommerce software. Since 2007, PrestaShop has revolutionized the industry by providing features that engage shoppers and increase online sales. PrestaShop powers over 150,000 online stores around the world by offering over 310 features and 2,500 modules, including payment services like PayPal. Learn More...       7 Ways to Use Video for Small Business Marketing Video can be one of the most powerful marketing tools for small businesses. Through the use of imagery and sound, you can reach viewers on an emotional level versus text or photography alone. The key, however, is getting people to actually watch the video. Here are seven tips for getting the right eyes and ears on your video. Read the Article       How to Build a Profitable Website; 2 Case Studies Far too many businesses put up a website thinking it will automatically generate customers. It is a "build it and they will come" mentality. But there are many factors that make a website profitable or not. First, if nobody sees your website, then you won't generate any income from it — period. It won't matter how pretty it is, how low the prices are, or how unique... Read the Article       Webinar: Collecting Payments on Tablets and Smartphones Tablets and smartphones are changing how many businesses — brick-and-mortar, restaurants, professional services — accept payment from their customers. In this 60-minute webinar, we'll (a) explain the mobile payment technology, (b) cite examples of physical and service-sector business that collect payments on tablets and smartphones, and (c) review PayPal Here, a platform that facilitates payments on mobile devices. Sponsored by PayPal and EventSpot. Learn More about the Webinar >>     Local SEO for Dentists, Orthodontists 15 Popular WordPress Plugins Recipe for Creating Infographics August 2013: 10 Most Popular Posts 6 Mobile Design Tips Using Google Analytics for Lead-generation Tracking 25 Free Email Tools 10 SEO Tips for Interior Designers Law Firms Join the Apps Craze 8 Tips for Using Facebook Hashtags   Share: Web Marketing Today® 518 28 Road, Suite B-203, Grand Junction, CO, 81501, U.S. 970-257-0606 Contact Us Copyright © 2013 Web Marketing Today. All rights reserved. Please do NOT reprint or host on your website without explicit permission.

 

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