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In today's issue ... - Simplify - and Sell
- Facebook Ads vs. AdWords
| | Dear raj, This week read how to sell complex items online from Jeff Sexton. Kevin Lee explains why Google AdWords work better than Facebook ads. God bless you,
Dr. Ralph F. Wilson |
|  | What do customers want? Simple solutions to complex problems. Copywriting expert Jeff Sexton explains three approaches companies use to accomplish this: (1) bundling, (2) simple unifying principles, and (3) comprehensive guarantees. The examples he gives tell the story. Read the Article. |
 |  In this video interview, PPC expert Kevin Lee explains several reasons why PPC ads in Google AdWords and Bing search are more effective than ads in social media such as Facebook. Factors include incomplete or fictitious profiles, ad fatigue, as well as inability to connect with your customers to make a sale or for future marketing. Watch the video Interview |
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| Dr. Ralph F. Wilson, Editor, Web Marketing Today®
P.O. Box 565, Loomis, California 95650, USA - 916 652-4659 - Contact Us
You may subscribe to this newsletter online. Copyright © 2011, Ralph F. Wilson. All rights reserved. Please do NOT reprint or host on your website without explicit permission. Web Marketing Today and Doctor Ebiz are registered trademarks of Wilson Internet Services. |
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